JDR Vol.19 No.1 pp. 94-104
doi: 10.20965/jdr.2024.p0094


How Disaster Prevention Videos Contribute to Tsunami Evacuation: Subjective Motivation and Risk-Sensitive Attitude in a Simulation Experiment

Masato Takubo*1,*2, Motoaki Sugiura*2,*3,† ORCID Icon, Ryo Ishibashi*4 ORCID Icon, Naoki Miura*5 ORCID Icon, and Azumi Tanabe-Ishibashi*2,*3

*1School of Medicine, Tohoku University
2-1 Seiryo-machi, Aobaku, Sendai, Miyagi 980-0875, Japan

*2Institute of Development, Aging and Cancer, Tohoku University
Sendai, Japan

*3International Research Institute of Disaster Science, Tohoku University
Sendai, Japan

*4Center for Information and Neural Networks, National Institute of Information and Communications Technology
Osaka, Japan

*5Faculty of Engineering, Tohoku Institute of Technology
Sendai, Japan

Corresponding author

August 9, 2023
December 1, 2023
February 1, 2024
disaster prevention education, earthquake, tsunami, evacuation decision

Videos are commonly used in disaster prevention education or communication. Some consider behavioral recommendations to have more motivating content than hazard mechanisms; these, however, have not been empirically tested. Perception of hazard risk is mediated by risk-sensitive and risk-scrutiny attitudes, but which attitude the videos influence has not been examined. In Experiment 1, we created sets of videos for two types of content and relevant control videos, and their effects on four motivation measures of the self-oriented model (i.e., self-relevance, attention, self-efficacy, and behavioral intention) were examined in the online survey. In Experiment 2, we compared the intervention effects of disaster prevention and control videos on the pre-post change of two types of attitudes using a scenario-based tsunami evacuation decision-making task. Consequently, disaster-prevention videos (vs. control videos) facilitated the four motivation measures irrespective of the content type and increased the risk-sensitive attitude during the evacuation decision-making from the tsunami. The revealed facilitatory effect of the videos on motivational and risk-sensitive aspects of evacuation response appears to be congruent with previously advocated advantages of videos or films. The current finding offers insights into the process and mechanism of the effect of disaster prevention videos, providing a robust empirical basis for promoting their use in disaster prevention education.

Cite this article as:
M. Takubo, M. Sugiura, R. Ishibashi, N. Miura, and A. Tanabe-Ishibashi, “How Disaster Prevention Videos Contribute to Tsunami Evacuation: Subjective Motivation and Risk-Sensitive Attitude in a Simulation Experiment,” J. Disaster Res., Vol.19 No.1, pp. 94-104, 2024.
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